Our goal is to make living sustainably easy, inspiring, and fun. Discover innovators working for the planet and the greater good, and join us in celebrating brands with a purpose.
Brands with purpose, for people who care a whole lot
Brands | Feb, 2022
Better Know A Brand: Nimmo Bay Resort
Tucked away in a cinematic locale, this B.C.–based rainforest retreat puts nature first.
Brands | Feb, 2022
Better Know A Brand: Goodee
How the Brothers Peart, already well-known in the luxury-design world, are re-focusing their retail efforts on impact over impulse.
Brands | Jan, 2022
Better Know A Brand: ChopValue
With a bit of imagination, Vancouver’s Felix Böck has built a sustainable furniture empire on a foundation of chopsticks.
Meet inspiring people
Podcast | May, 2024
Episode 56: Mike Winterfield, Active Impact Investments
I sit down with Mike Winterfield, Founder of Active Impact Investments, Canada’s largest climate tech seed fund. Mike is a…
Podcast | May, 2024
Episode 55: Valentina Constancio, Alicia Yang, and Emily Coolidge, Pearson College
How do we build solutions for a better planet? We educate new young leaders who can create those solutions.
Podcast | May, 2024
Episode 54: Britt Wray, Author and Director of CIRCLE at Stanford Psychiatry
Using her expertise in science communication, Britt Wray ignites meaningful action in a world grappling with climate change. From acclaimed…
Explore featured guides and reviews
Guides | Feb, 2022
Eco-Living 101: 6 Household Choices That’ll Instantly Reduce Your Consumer Footprint
Two UBC professors help us map out small changes that can make a big difference.
Reviews | Feb, 2022
Better Buys: 3 Sustainable Fashion Brands That Want to Sell You Less
A new crop of West Coast fashion companies is rejecting fast and flimsy in favour of stylish eco-friendly clothing that…
Guides | Feb, 2022
Eco-Living 101: What is the Circular Economy—and Why is it Growing So Fast?
In the years ahead, expect to see more consumer brands finding innovative ways to reuse and recycle materials.